• Girl in Style

Organic Beauty, Purest Soul


The smell of powder. It was an instantaneous memory association every time I opened my Chanel compact. I don’t know why but that musky, lightly fragranced palette seemed to transport me somewhere. The rest of my makeup kit followed suit; it exemplified years of discovering the right colours, textures and brands.

I can’t remember the exact moment it changed; when putting on my YSL lipstick began filling me with concern rather than that blissful feeling of satisfaction that should come from swathing lipstick on my mouth. Let’s just say it had something to do with a loved one who came face-to-face with a terminal illness founded within the central nervous system.

Somehow ‘fake’ products didn’t seem so glamorous to me anymore. Trying desperately to find the root cause of that illness had me researching every chemical under the sun. How could I have been so ridiculously naive not to realise how much we penetrated through our skin?

The ridiculous part of it is that we’re constantly complaining that we age - or that our skin has left to be desired. Or that we’re ill. We understand that the food we eat impacts our health and are developed enough to even contemplate that this stretches to our aesthetic appearance too; but the consideration that the anti-ageing cream we put on our face or the foundation we’re using is actually doing the opposite of what we intend it to do rarely comes into question.

Once I had made this discovery, it was very difficult to go back. An internal battle within ensued - the hugest part of me loved my products. I’d spent absolutely years finding the perfect foundation which was light (I love the look of raw skin; I think it’s sexy), dewy (‘matte’ never really resonated with me as a ‘look’ per se) perfectly yellow-toned (I don’t think ‘pink’ is particularly attractive) and which came in a small enough container to transport about town in my classic Chanel. I’d found it within the same brand ironically - Chanel’s Vitalumiere foundation in shade 11.

Similarly, red lipstick; the bane of my soul. Do you know how hard it is to find the right shade of red? It’s like finding the perfect pair of jeans only more difficult because the denim industry has vastly expanded in the last decade. It needed to be semi-matte and not have any aspect of pink in it nor be too orange. YSL had it - No 1.

I will go on to list the other products I was using because I need you to understand just how complicated this battle became. I am a perfectionist - and makeup is like an artist’s palette. I was so connected to these items - they were my ‘look’; my facial uniform. Every time I was photographed or went out with friends, I had my mask.

My blush was also Chanel - the perfect orange with a slight shimmer. Not to mention my Chanel eyebrow palette which was incredibly convenient; I had never liked pencils.

The first thing I did was stripped bare. I began to see my skin for what it was. I always had good skin but every time the season changed, it would become so dry that it was painful. I’d spent not such a small fortune on skincare products. Up till twenty-five it was easy. After that, it became trickier not because I was ageing but because the beauty industry was telling me I was. ‘Oh things go downhill after 25,’ I’d hear from beauticians over and over again. I kept looking at myself in the mirror examining my face to see if I could notice a difference. Unsurprisingly, I looked no different at 26 than I did at 24 - yet I was being told to overwhelm my face with collagen-creams. Poppycock!

I couldn’t find a simple face-cream that purely combated dehydrated skin - which is what I should be worried about because dehydration does eventually lead to premature ageing of the skin.

So gradually, all of my skincare became organic and natural. Partially because I was conscious of the genuine amount of crap in synthetic products and partially because I found the best and most simple creams in this arena that didn’t promise anything other than being wholesomely hydrating.

My skin became the best it ever had. Better than when I was 18. I am certainly above the legal age of consumption now but in the last year, cannot purchase alcohol without getting ID’d. That is how good my skin is.

But makeup was a different story. Firstly, let’s be honest; organic beauty products (the majority of them anyway) have terrible packaging. I’m a very visual person - I need my things to be pretty and luxurious looking. If my foundation be packaged in ethical wood for example (which is a fabulous concept) then it should be designed to look interesting rather than ugly.

I’m also not living in Australia or the US where the organic beauty market is far more substantiated than the UK.

But one by one and much to the dismay of my Porter who had sign for ridiculous amounts of parcels coming from all over the globe, I found my way around the market and began replacing my synthetic makeup products.

And what’s funny is that now, one year later, I cannot imagine wearing synthetic makeup anymore. The same way that I had such a hard time giving it up because it felt so personal to me, I can no longer wear it because it’s just that; personal. It was invading my body; going on my face. It needs to be as pure as my soul.

If you are considering making the switch too, you’ve come to the right place. The back and forth that I went through will not be as such for you for I am going to post every single bit of research I have done. And it all begins with the very base of all: foundation. Because nothing is sexier than a clean face with perfect skin. And if I have anything to do with it, you’re going to start wearing foundation that is so clean and so beneficial for your skin that you can even wear it to bed. That’s how sexy it is.


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